Why your business needs an Android Application

Android app development has become an important thing for businesses today because android phones have spread all around the world in no time.The growth of Android phones has increased the opportunity for many great artists in this area for the creation of application programs and new games for the mobile world.

It won’t be wrong to say that android is the most famous smartphone operating system around the world today. Mobiles made by the major companies in the world now contain android operating system. There are currently millions of applications resting in Android app store. More apps are being added as more and more businesses realize the importance of having mobile applications. Large enterprises don’t have any trouble in having their mobile apps created. It’s the small businesses that have to be careful in going on this venture. Whatever business you run,having an android app is always a plus for you. Let me tell you some benefits if your are going for an Android Application.

Be Visible to Customers at All Times : Studies show that the people spend more than two hours a day on his or her mobile device. But only a handful of applications make up to the mark, it doesn’t change the fact that each user has to unlock, scroll, and scan their device for the apps they’re looking for. Being in the way can be an advantage to your company.

Create a Direct Marketing Channel : Apps serve many functions: they can provide general info, prices, booking forms, search features, user accounts, messengers, news feeds, and much more.

One of the biggest benefits of having a mobile app is that all the information you’d like to provide to your customers – including special sales and promotions – is right at their fingertips. Through push notifications you’re getting even closer to a direct interaction, and can easily remind customers about your products and services whenever it makes sense.

Provide Value to Your Customers : Companies provide offers and rewards. Instead of using the vintage platform like point card collection, now its its possible for your customers to achieve it via your mobile app. This results more downloads and more return customers.

Improve Customer Engagement : It doesn’t matter what business you are doing. What you need is customers and what customers need is a way to reach you. having a help desk within your app really make a difference in the way you communicate with customers. For example earlier we have to call and book for table at restaurants. Now with Apps it’s easy to book with less than five clicks instead of calling and asking.

Stand Out From the Competition : These days mobile apps are very rare for small business. This is where you can take advantage over your competitors. Be the first in your area to offer a mobile app to your customers. They’ll be astonished by your forward-thinking approach!

Cultivate Customer Loyalty : Last, but not least, the most important reason why you should consider building your own mobile app is customer loyalty. With all the noise out there — roadside banners, billboards, flashing signs, newspaper ads, flyers, coupons, we slowly lose our impact on customers because of the immense amount of advertising surrounding us all. It’s time to go back to making a true and sincere connection with your customers, and making them a loyal lover of your product or service.It doesn’t mean a mobile app is going to save your business, but it can be a way of staying closer to your customers, and being just a fingertip away at all times.

When you go for an Android App, you have a vision, inspiration and a name for your app. So what makes an app stand out? A designer will say the UI factor- since the time span to ‘wow’ user with your app is short. We often tend to judge a book by its cover and a mobile application is no different. Just have a look at the Chitki Android App, the No.1 Online Grocery Shop in Mangalore. Designing a mobile application is all about space management. You have limited space on your screen and how well you manage within that limited space defines how good your application looks. They made everything clear there.

Some more things you have to keep in mind are,

#1 Infusing Your Brand Design
Your app should aim for instant recognition rather than to show off multiple designs. It should be ‘Ah! I know this brand’ kind of feeling.

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Keep the app consistent with your brand whether you are getting the app designed or you are doing it yourself. How?
– The first screen that the user sees on opening your app should be your brand name and tagline.
– It should be neat, with a minimalistic design.
– Base your app’s design on this philosophy
This ensures that your app falls in line with the design elements, the buttons, the links that you provide are coherent with the web layout.

#2 Clarity Should Precede Design
What is your key feature? It should be clear to the user, that easily lets him understand what they can do and what they can’t. You do not want to leave your user confused.

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The menus and related options should be simple and easy to understand even for a first-time user. For example, if you have multiple icons with different functions, you should make their functions clear.

#3 Know Your Audience – Identify
Ask yourself – who is my audience? Identifying your audience in the initial stages makes it easy to plan the design and functionality around its preferences. To have a quality audience, your app should make something easier, give valuable information, save money, or entertain.

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#4 Take Speed Into Consideration
Did you know showing an app perform faster or using a progress bar reduces the drop-off chances by 50%?
Yes, it does. Whether it is loading, downloading or accessing your page, how quickly you respond back to your user impacts your user interaction. This is because users have an expectation that their phones will respond quickly to their interaction.

#5 A Must Social Media Integration
The new buzz in 2017 is that Social Influence has overtaken the Brand Value. So, to make your app lovable and self-sustaining, integrating major social media sites into your app is a must.
The benefits? This makes it possible for your app users to suggest/share their accomplishments on the app to their loved ones on a prevalent stage.

A mobile app should aim at providing an immersive and unique experience for your customers. At the same time, it should include features that drive sales and boost revenues for your business. Evol Technologies have understood the potential of Android apps and hence, has been utilizing every resource to design apps that deliver quality performance at affordable price. This makes us the best Android App Developers in Mangalore. We develop Android apps that entertain the needs of small, medium and large business firms. Our apps are completely compatible with different versions of Android OS.